FinalPortfolio-14

CLIENT
School Project

CLIENT : School Project

ROLE
Concept, Visual,
UI/UX, Motion 

ROLE : Concept, Visual,UI/UX, Motion 

TIME
Spring 2018

TIME :Spring 2018

Dogs are very versatile with each dog breed having distinct needs and requirements. 

It is important for dog owners to know how to properly care for their pets by learning more about their specific breeds. Knowing more about dog breeds can help potential owners choose the perfect match for their lifestyles.

Dogs are very versatile with each dog breed having distinct needs and requirements. 

It is important for dog owners to know how to properly care for their pets by learning more about their specific breeds. Knowing more about dog breeds can help potential owners choose the perfect match for their lifestyles.

01 Problem

01 Problem

There have been many cases where people adopt dogs and do not truly understand the needs and requirements to properly care for them, which often leads to abandonment.

Approximately 3.3 million dogs enter U.S. animal shelters nationwide every year and approximately 1.5 million shelter animals are euthanized

There have been many cases where people adopt dogs and do not truly understand the needs and requirements to properly care for them, which often leads to abandonment.

Approximately 3.3 million dogs enter U.S. animal shelters nationwide every year and approximately 1.5 million shelter animals are euthanized

02 Solution

02 Solution

An app that serves as a comprehensive guide on all the different breeds of dogs. 


It would not only help dog owners better understand their pets and how to care for them, it could also help people find the breed that suits their lifestyles.

An app that serves as a comprehensive guide on all the different breeds of dogs. 


It would not only help dog owners better understand their pets and how to care for them, it could also help people find the breed that suits their lifestyles.

03 Goals

03 Goals

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Educate

Educate

Educate people about the vast variety of dog breeds and their specific needs

Educate people about the vast variety of dog breeds and their specific needs

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Match

Match

Aid people in finding the perfect matches for homes based on their lifestyles.

Aid people in finding the perfect matches for homes based on their lifestyles.

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Resource

Resource

Serve as a helpful resource where they can learn how to better care for and understand their dogs

Serve as a helpful resource where they can learn how to better care for and understand their dogs

04 Target Users

04 Target Users

3

Dog Owners

Dog Owners

Current dog owners could better understand their pets and learn how to care for them.

Current dog owners could better understand their pets and learn how to care for them.

2

Potential Owners

Potential Owners

Potential dog owners could find the perfect match for their lifestyles.

Potential dog owners could find the perfect match for their lifestyles.

1

Dog Lovers

Dog Lovers

People who are interested in learning more about dog breeds in general.

People who are interested in learning more about dog breeds in general.

05 Content Flow

05 Content Flow

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06 Moodboard

06 Moodboard

The mood for the visual direction is playful, lighthearted, cute and fun. The bright and soft colors convey a sense of friendliness.   

The mood for the visual direction is playful, lighthearted, cute and fun. The bright and soft colors convey a sense of friendliness.   

mood_Mood Board_Mood Board

07 Illustrations

07 Illustrations

I decided to go with an illustrative style rather than photographs for the visuals to reinforce the friendly and playful mood I was going for. 

I decided to go with an illustrative style rather than photographs for the visuals to reinforce the friendly and playful mood I was going for. 

I decided to go with an illustrative style rather than photographs for the visuals to reinforce the friendly and playful mood I was going for. 

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08 Features

08 Features

Screen+Shot+2018-12-14+at+12.20.56+AM

Breed Matcher

Breed Matcher

Users will be able to find the ideal dog breeds for them, based on a questionnaire where they can select their preferences.

Users will be able to find the ideal dog breeds for them, based on a questionnaire where they can select their preferences.

Directory

List of recognized dog breeds that can be arranged based on Name, Match, Breed Group or Size. Can be ordered in linear or list view. 

List of recognized dog breeds that can be arranged based on Name, Match, Breed Group or Size. Can be ordered in linear or list view. 

Information

Users will have access to extensive information on any dog breed of their selection.

Users will have access to extensive information on any dog breed of their selection.

09 Final Comps

09 Final Comps

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